PSYCHOLOGY OF MONEY
Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people.
Money-investing, personal finance, and business decisions-is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don't make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together.
In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life's most important topics.
HOUSEL MORGAN
Morgan Housel es un importante analista económico y fue durante años uno de los columnistas estrella del Wall Street Journal. Es experto en el comportamiento de los inversores y socio de The Collaborative Fund, una empresa de capital de riesgo que apoya a jóvenes emprendedores que están haciendo avanzar el mundo. Ha sido dos veces ganador del Best in Business Award, así como dos veces finalista del Gerald Loeb Award, galardones que reconocen la excelencia en el periodismo en los campos de los negocios, las finanzas y la economía. Es autor de los best Sellers internacionales La psicología del dinero y Lo que nunca cambia.